Privacy policy

B-Safe is UAE‘s first comprehensive child safety specialist, that aims to create safer environments for children – at home, at play, and on the way. B-Safe brings a diverse repertoire of innovative, next-generation products from across the world, specifically designed to childproof your home. Customers are normally required to provide us with some information in order to help us to improve your shopping experience and comply with your shopping orders.. This Privacy Policy relates solely to the information collection and use practices of our web site located at (this "Website"). We recognize that many visitors and users of this Website are concerned about the information they provide to us, and how we treat that information. This Privacy Policy, which may be updated from time to time, has been developed to address those concerns.

B-Safe takes all the necessary endeavour to prevent the misuse of any information. We understand the importance of privacy and therefore protecting our customer’s privacy is our top priority.

For the purpose of this privacy policy, the terms “we”, “our”, “us” “” refers to the owner of B-Safe and the terms “you”, “your”, “customer” refers to the user or viewer of the website.

By accessing or using our website or by providing your information, you hereby acknowledge that you have read, understood and agreed to be bound by all the terms of this Privacy Policy and our website terms of use. If you do not agree to these terms, please exit this page and do not access or use the website.

1. Information Type, Collection and use of information

While registering or ordering from, you will be required to furnish some Personally Identifiable Information which is information that identifies a specific End User like name, address, postal code, gender, e-mail address, contact number, payment details, payment card details, etc. We may also gather information about, your access to our website, no of times you have visited our website and the services accessed by you at our website. These information are used by us to personalise your shopping experience, to process your transactions, deliver your orders, process payment and to make communication regarding your order. The contact number and e-mail address are used by us for contacting you for the fulfilment of your order, sending you information and promotional codes and notifying you about any offer, updates or new service. These information are also used by staff and members, who are involved in the completion of your transaction. Apart from personal information, we may also collect browsing data of the user like the IP address, the operating system, type of browser, duration of accessing the website, date and time when the website has been accessed. These information are used by us for diagnostics purpose which will help us to identify fraudulent use and also help us to prevent your device from fraud. We may also use Personally Identifiable Information to provide products to you, enhance the operation of the Website, improve our marketing and promotional efforts, analyze Website use, improve our product offerings, and to provide you a better experience.

2. Securing the information

B-Safe takes appropriate precautions to protect the security of your personal information including a variety of security measures are administered by to ensure that the user’s information are protected and are not misused with or exposed to the third party. do not engage in selling, renting, transferring or trading of personal information to third parties. The personal details collected by us are secured through a secure server and the payment card details are collected by using encryption technology which prevents the hackers from decrypting the details.

3. Disclosure of personal information to others/exceptional disclosure

We also collect your data to determine your preferences and choices regarding the products and services of third party. We disclose your personal information to such third party if you have consented to it (indicated that you are willing to receive information about the product of third party). We also disclose your information to other companies who provide services on our behalf like the web servers, customer care, and payment processing and marketing services and these companies would not disclose your information to any third party. If a third party acquires all or any part of our business, whether by way of merger or acquisition or any other means, then the user information would be disclosed to such third party. Apart from this, we may disclose the information if we believe in good faith that such disclosure is necessary for protecting our rights, protecting the security and integrity of the nation, protecting our user interest or right or for complying with the legal process. We may disclose or share Non-Personally Identifiable Information with Partners, Affiliates and Advertisers. We may share aggregated demographic information (which does not include any Personally Identifiable Information) with “Third Party Advertisers” or “Third Party Advertising Companies”.

a. All credit/debit cards details and personally identifiable information will NOT be stored, sold, shared, rented or leased to any third parties.
b. The Website Policies and Terms & Conditions may be changed or updated occasionally to meet the requirements and standards. Therefore the Customers’ are encouraged to frequently visit these sections in order to be updated about the changes on the website. Modifications will be effective on the day they are posted.
c. Some of the advertisements you see on the Site are selected and delivered by third parties, such as ad networks, advertising agencies, advertisers, and audience segment providers. These third parties may collect information about you and your online activities, either on the Site or on other websites, through cookies, web beacons, and other technologies in an effort to understand your interests and deliver to you advertisements that are tailored to your interests. Please remember that we do not have access to, or control over, the information these third parties may collect. The information practices of these third parties are not covered by this privacy policy.

4. Third party links may contain links to third party websites (websites controlled by companies other than The third party websites are regulated by their respective privacy policy and are not under the control of Customer willing to access the third party website shall do it at their own discretion and are requested to go through their respective privacy policy. shall not be held responsible for any contents or default arising out of linked website.

5. Accessing, correcting and deleting of information provides the customer with the option of accessing their personal information stored in the website. Customers may at any time access the information provided by them and update the information in case of inaccuracy. Customer shall also have the option of deleting the stored information, in case they feel their information is not safe with the website.

6. Posting of information in public areas

The information posted by the users in the public areas such as chat box, comment box, or in the online forums of are free to the access of other person and have no control over it. shall not be held responsible for the use of such information by any third party.

7. Cookies use cookies for improving and customizing customer shopping experience. Cookies is a piece of a data which is sent by the website and stored in the user web browser. It helps the website to load user’s previous activity anytime when the website is reloaded. use cookies to keep a track on user’s activity so that it can recall your given information and preferences, every time when you load the website thereby making your use of the website faster and convenient. Use of cookies may also store your password for accessing the website so that you can automatically be directed your account on the website. Cookies do not carry viruses nor install malware on the host computer. However, the use of cookies is optional and it is upon the discretion of the user to accept or decline cookies. User may also changes their browser setting to decline all or any of the cookie. Accepting the cookie is not essential for accessing, but declining cookie may prevent you from accessing some features of the website thereby restricting your use of the site.

8. Web beacon

Web beacon, also known as pixel tag or web bug is a transparent graphic image used in combination with cookies to observe the behaviour of the user of the website. The web page contains a web beacon which would enable us to count the users visiting the page in order to deliver co-branded services. These web beacons collects a limited information like the page on which it resides, cookie number, time and date of page view and do not collect any personal information. Web beacons would be declined automatically by declining the use of cookies. The web beacon on are not permitted for the use by third party.

9. User consent

By continuing to use and providing us with your information, you consent to our privacy policy and permit us to use your information in the manner set in privacy policy.

10. Changes to privacy policy

We continuously review and monitor our Privacy Policy and may from time to time make specific changes to the policy and reserves all the right to make changes in the privacy policy without prior notice to the user. The changes will be posted on this page and will be effective immediately on the date of posting of such changes in the privacy policy page. We, recommend you periodically review this page to ensure that are aware of the latest revision to our Privacy Policy. Your continued use of the Website after the effectiveness of such revisions will constitute your acknowledgment and acceptance of the terms of the revised Privacy Policy.

11. Contact

If you have any queries regarding the privacy policy or feedback or suggestion, feel free to contact us at: